profile

Jordan Muela

Ten lessons from ten years

Published about 1 year ago • 1 min read

Note: In 1 hour we go live from NYC w/ 630 ppl to launch "Autopilot" 👀🤯🚀🌕

10 years at LeadSimple...

Here's what I've learned along the way:

  1. Always go long. If it's not worth going long on don't do it. If you go long you will outlive your fears, critics and excuses. When in doubt, go long.
  2. Out care your competitors. Just care more. To the point of extreme inconvenience to yourself. This works 100% of the time without exception.
  3. Location before augmentation. We're wired to make changes to improve things. This is assumes you actually know what's going on. But if you really knew what was going on you probably wouldn't have this problem in the first place. Invest in clarifying the baseline before trying to fix things.
  4. Talent is everything. One person can change the trajectory of your company. One true believer, one other person that needs to win. I am hear to tell you that you cannot over invest in recruiting and retaining top talent.
  5. Productivity is a trap. Most of what your doing doesn't really matter. It's just a treadmill of tasks... that earn more tasks. Stop. Pause. Reflect. FOCUS.
  6. Blame yourself. Not because it's true, but because it's useful.
  7. Have the hard conversation at once. What you avoid follows you. If you have the courage to run towards conflict with an open heart and mind... it will get easier over time and everything in your life will improve. I promise.
  8. Sales is diagnosis. You don't need to be a doctor to suggest a cure, you do need an MD to diagnose the real ailment. The money is in diagnosis.
  9. Entrepreneurship is not a good way to make money. On a risk adjusted basis it makes no financial sense. The only reason to do it is for the love of the game. No love, no game, no money. You have to believe.
  10. Bet on yourself. No on is going to respect you more than you resect yourself. If you're not willing to bet on you - why would anyone else?

Live from NYC! 🛫

- JAAM​

P.S. - Can't make the live launch of Autopilot, register anyway and get the recording sent to you afterwards.

Jordan Muela

SaaS 🏴‍☠️ | Property Management Fanatic 💙 | I write a bi-weekly newsletter to 4k PMs talking people, process and profit.

Read more from Jordan Muela

After 7 years I've exited ProfitCoach. Watch the full story. Why did I exit? One word: Focus. Long term concentrated focus on a singular goal at the exclusion of all else. In practice this looks like saying no to fantastic opportunities I both believe in AND want to do. If it's not excruciating to say no to - you're not really focused. "The difference between successful people and really successful people is that really successful people say no to almost everything." – Warren Buffett. Not...

about 2 months ago • 2 min read

Note: Ready to build your 2024 growth strategy? Come to the All Bound conference this December in Austin, TX. --- Early in my career I viewed neutrality as weakness. The term “fence sitter” comes to mind. Make up your mind… pick a side. I felt safe and strong knowing what team I was on. Fast forward to today and my leadership style looks very different. Why? Because scaling has taught me one thing above all. Neutrality is critical to effective leadership. Neutral means open. Maximally...

6 months ago • 2 min read

Ben is a legend in this business. His operational chops are unparalleled. He figured out ops, growth and profitability. And now he is entering the next chapter of his career. Ten years to the day after starting his property management business, he has exited the game through an acquisition to Rhome, the single family arm of Associa. I’ve been through a lot with Ben and this conversation was bittersweet for me. Ben was one of the first customers at LeadSimple. He was the first check in when we...

7 months ago • 2 min read
Share this post